Assignment: Sampling and Coupons at the Store
In this Assignment, you will write a business memo to report back to your boss (Mr. Donaldson, Marketing Director) what you found when sampling the competitionâ€s product. You will go to a local supermarket or grocery store and take part in sampling a product. You will also see what coupons are available in the aisles
for
products or through flyers in the store.
In a 2-page business memo using APA formatting and citation style, make sure you use correct Standard American English grammar and spelling and that your presentation is original, logical, insightful, and well-organized.
Checklist:
State the purpose of the sampling.
Explain how the sampling of the
product as well as the coupons in the aisle
impacted your desire to buy the products being offered.
Discuss the types of coupons offered as well as how it was offered.
Describe the way the sample was offered to the public.
Explain whether you purchased the product due to the coupon or sample and why.
Finally state your evaluation of the productâ€s promotion through sampling and coupons.
Access the grading rubric.
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