There are numerous prominent figures in sports business. Whether an individual or an organization, or an athlete, team owner, journalist, or corporation, the growth of sports can be attributed to diverse contributions. Many of the contributions are based on strategic business acumen and the incorporation of conscious capitalism principles. Therefore, for this assignment, the pioneers of the sports business industry will be identified and the relationship between sports business and the principles of conscious capitalism will be evaluated.

Complete a 500-750 word paper that highlights two leaders in sports business. Provide at least three similarities and three ways in which they are different. Be sure to include contributions made to the industry related to conscious capitalism. Lastly, determine if there is a relationship between the level of success for the leaders identified and the incorporation of conscious capitalism by the leaders. The topic materials can be utilized for this assignment, but additional research may be necessary.

Prepare this assignment according to APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

You are required to submit this assignment to Turnitin. Refer to the directions in the Student Success Center. Only Word documents can be submitted to Turnitin.


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