Description
this course is hospitality. and i will attach 2 files( part1 i already did and part2) -so you need to done part 2 and one page to complete and also you need to write as well -you need to include these things below and do this assighment based on the rubric and part 1 specifically and clearly -you also need to see and use the part 1 as well. you need to research the ” restaurant brands international” website for 5 things you should do based on the rubric 1 (summarize ) of five highlights from your research(2-3 sentences ) 2 Tables, charts and percentages 3 Colour 4 Visual imagery 5 spelling and grammar
you will reflect upon your study of restaurants to complete a research assignment
The assignment is detailed below.
Part One — Preliminary Restaurant Research
Your professor will give you the name of an organization that owns/operates multiple restaurants.
Please conduct research on this restaurant group to determine the following:
Number of concepts and/or sub-brands
Name each concept
Provide a brief description for each concept, including type of restaurant
Total number of locations
Canada
USA
International
Company mission and vision statements
Franchising opportunities
Can you franchise one of these concepts?
How do you apply to franchise?
What is the typical (or approximate) cost?
New locations or brands?
Where are they opening next?
What other brands/concepts may be new and/or upcoming?
Current news
Provide a minimum of THREE (3) news items related to this restaurant group
Career opportunities
What postings are on their website?
What postings are on external job boards?
What would be the benefits of working for this company?
What kind of employer do you think they are?
Provide ONE (1) job posting and include where you found it
Marketing
What social media pages do they have?
Are there pages for the restaurant group as well as the individual brands and concepts?
What does the content look like? What does it say to you? Are they active on social media?
Do they market anywhere else? TV, newspaper, radio?
Competition
Identify at least FIVE (5) competing restaurants
Explain how and why they are competitors
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